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EP 044: Measuring the Metrics That Matter with Adam Chatterley

marketing Jun 01, 2019

Don’t consider yourself a “numbers person”? Well, here’s the bad news, you have no choice but to handle numbers if you want to build and grow a healthy and profitable business. The good news: getting your numbers in gear isn’t as hard as you think, especially when returning guest, Adam Chatterley, is helping you sift through and understand them!

 

As the founder of Salon Business Secrets and host of the Beauty Business Podcast, Adam helps spa and salon professionals build their business procedures, efficiency, and revenue to reach their ultimate growth goals. In this episode, listen in as we get into the nitty gritty of the numbers and metrics you need to be crystal clear on to see your business flourish.

 

Key takeaways from this episode:

 

  • What KPIs are and which ones matter most for your stage of business
  • Why KPIs should be simple and easily trackable and how you can use them to inform your business decisions
  • Adam’s top 7 KPIs he suggest you get started tracking today
  • The truth about paying yourself and consistently bringing home a paycheck
  • Adam’s 5 points tip list for businesses that are established but haven’t been tracking their KPIs consistently

 

Join the Spa Marketing Made Easy Podcast community where you can access monthly trainings, Q&As, tips and a community of like-minded aesthetic experts.  

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