Does the topic of liability leave you running for the hills?
Sure, the topic of this episode isn’t as sexy as sales goals or social media tactics, after all, any story surrounding liability is usually one that makes your shoulders tense up and compels you to cover your ears.
However, ignoring the topic of liability can be a dangerous move that puts your spa in hot water and potentially puts your professional credibility or aesthetic practice on the line.
The reality is, the topic of liability coverage and the simple steps you need to take to get it aren’t scary at all, and in fact, it will give you much greater peace of mind knowing that if s*#t does hit the fan, you’re not the one caught stuck between a rock and a hard place.
And here to join me on this episode of Spa Marketing Made Easy are two women on a mission to make sure that every aesthetician has the proper liability coverage, among other tools, they need to succeed: Tracy and Emily of Associated Skin Care Professionals (ASCP).
As the ASCP Executive Director and Membership Program Director, respectively, these women have heard their share of scary stories, but as they explain, the outcomes could have been much scarier had the professional not had the proper liability coverage in place.
Convinced you need coverage yet?
Tune in to learn more about how ASCP has your back.
In this episode, you’ll learn:
References Mentioned in Episode #136: The Importance of Having Proper Liability Coverage for Your Aesthetic Practice with ASCP:
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