Maybe Q3 felt like a sprint with no finish line, clients stacked back‑to‑back, a team that needs you constantly, and a to‑do list that somehow grows overnight (every night).
You promised yourself this would be the year you finally got out of the treatment room more, built real SOPs, and delegated the day‑to‑day… and yet here we are: holiday season looming, hiring still tricky, and marketing plans living in half‑finished Google Docs.
Here’s what most spa owners don’t want to say out loud: you don’t need more motivation, you need a container with accountability. Dedicated time, guided structure, and someone keeping you on task so the important work actually gets done.
That’s why we’re hosting a free, live, 4‑hour virtual workshop on Monday, September 29, from 12–4 PM ET, so you can step out of reactive mode and into your role as Spa CEO with a plan you trust.
This is not another sit‑and‑listen webinar. It’s a Getting‑Things‑Done workshop with me leading you through focused implementation blocks.
Bring your coffee and your numbers and we’ll bring the structure. We’re going to cover:
- 4-Step CEO Strategic Plan — Set your 2026 vision, then translate it into quarterly milestones and weekly priorities you can actually execute.
- Time & White‑Space Calendar — Audit your calendar, protect CEO time, and build in white space so you reclaim hours and hit your milestones without burnout.
- KPI Dashboard — Use simple calculators to spot profit leaks and set targets for CAC, rebooking, retention, average ticket, and profit margin. Plus, we’ll talk all about building (or refining) your membership offer and pricing.
- Marketing That Works → Assemble your 2026 marketing plan—content + local SEO + email + retargeting—powered by AI prompts/templates to turn followers into booked members.
- Leave Room for Magic → Ensure you have white space on your calendar for unexpected magical opportunities
Come live for the best results. You’ll get a free digital workbook to keep you focused and make implementation simple.
The replay will be available through October 5. However, you’ll get more by doing the work in real time with us.
BUILD YOUR 2026 SPA GROWTH PLAN IN 4 HOURS
The window between now and the holidays is your chance to stabilize systems, tighten offers, and plan capacity so you finish the year proud, not fried.
Left unattended, the next 90 days can turn into:
- Constant context switching: treatments → DMs → team questions → payroll → back to treatments
- Last‑minute holiday campaigns that burn time but underperform
- “Can you squeeze me in?” texts and boundary creep
- Inventory surprises and cash‑flow dips
- A great reputation… but no time to actually lead your business
Our mission at Addo Aesthetics is to make spa success predictable and repeatable. That means giving you the space and structure to work on the business. A focused, four‑hour container is enough to change your trajectory for the next 12 months, and it’s free because we want you to experience what systems‑driven momentum feels like.
This workshop was designed for spa owners who:
- Are still in the treatment room more than they’d like and want real CEO time
- Feel overwhelmed by the back‑and‑forth and want clear systems
- Want a data‑driven plan (not guesswork) for pricing, promos, and content
- Prefer hands‑on implementation over theory
- Lead with heart and standards—and are ready to protect both with better boundaries
If that’s you, you’ll love the blend of strategy + structure. And if you have a spa manager or front desk lead who helps with marketing or implementation, invite them to attend with you so your progress sticks.
The biggest enemy of follow‑through isn’t lack of knowledge—it’s lack of protected time. We’ll help you treat your calendar like a strategy tool, protecting CEO time, batching work, and reducing context switching.
- Is there a replay? Yes—available through October 5, 2025.
- How much does it cost? It’s free.
- Who should attend? Spa owners still in the room more than they’d like, plus managers/front desk leads who help execute.
- Is this for solo providers? If you’re acting as CEO or ready to step into it – yes.
- What should I bring? The digital workbook (we’ll provide), your calendar, your willingness to work, and any manager/front desk lead on your team to help with planning.
Set the intention now: I will leave this workshop with a simple, actionable plan and the first systems to execute it.
Then take the next essential step: block your calendar for Monday, September 29, 12–4 PM ET.
Can’t make it live? Replay + workbook included (through Oct 5), but live is where the momentum happens.
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About the Author
Daniela Woerner is the founder of Addo Aesthetics and creator of the Growth Factor® Framework, a proven system that’s helped hundreds of spa owners build profitable, systemized businesses. With nearly 20 years in the aesthetics industry, she transforms overworked service providers into confident Spa CEOs through strategy, systems, and soul-led support. Daniela is also the host of Spa Marketing Made Easy, a top-ranked podcast with over 1 million downloads, where she shares real-world strategies to help spa professionals grow with clarity and confidence.