Taylor Brought in $61K in One Day During Her First Big Spa Event!
Taylor Moody is a licensed aesthetician and the CEO of Allure Aesthetics in Flagstaff, Arizona, which she founded at just 20 years old.
Within three years of starting her business as a solo aesthetician, she quickly became the fastest growing med spa in Flagstaff with a team of seven and growing!
After joining our Growth Factor Framework program, Taylor dove head-first into the initial Sales Factor module so she could get to work in giving her business a cash infusion in addition to drumming up some big marketing buzz coming out of the thick of the pandemic.
Beyond the big win that Taylor experienced due to her exquisitely executed event, which brought in $61K of revenue in one day, I think one of the biggest takeaways from her story is the way she really did her due diligence in making it a success.
Taylor and her team began planning this event in April and executed it at the end of August — she did a lot of prepping, marketing, and coordinating with her team, and most importantly, she asked for support and feedback, and she took what she received to make her event a powerful and strategic revenue driver, and it paid off in spades.
Now Taylor is headed toward her next Spa CEO milestone of working herself out of the treatment room and continuing to scale and grow her business with team and systems.