Spa Marketing Made Easy Podcast

EP 045: Dermaplaning #BeautyBomb #beautybomb Jun 01, 2019

Welcome to our weekly #Beautybomb, a burst of info on the latest and greatest ingredients, products, and treatments in the spa industry to help you expand your knowledge and fine tune your client communications.

 

In this week’s #Beautybomb, I’m talking about dermaplaning, which...

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EP 044: Measuring the Metrics That Matter with Adam Chatterley marketing Jun 01, 2019

Don’t consider yourself a “numbers person”? Well, here’s the bad news, you have no choice but to handle numbers if you want to build and grow a healthy and profitable business. The good news: getting your numbers in gear isn’t as hard as you think, especially when...

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EP 043: Chemical Peels #BeautyBomb #beautybomb Jun 01, 2019

Welcome to our weekly #Beautybomb, a burst of info on the latest and greatest ingredients, products, and treatments in the spa industry to help you expand your knowledge and fine tune your client communications.

 

In this week’s #Beautybomb, I’m talking about the incredibly...

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EP 042: The Importance of Sharpening Your Business Skills with Carla Jones leadership Jun 01, 2019

Whether you own your beauty business or you work as a team member at a spa, it is critical that you have a well-rounded understanding of foundational business principles. And as today’s guest, Carla Jones, explains, the couple of pages of business material in the back of your beauty school...

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EP 041: Hydrafacial #Beautybomb #beautybomb Jun 01, 2019

Welcome to our weekly #Beautybomb, a burst of info on the latest and greatest ingredients, products, and treatments in the spa industry to help you expand your knowledge and fine tune your client communications

 

In this week’s #Beautybomb I’m talking about one of my all-time...

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EP 040: The Secrets to Becoming a Six-Figure Aesthetician with Yarely Marquez, L.E. leadership Jun 01, 2019

Sometimes when I tell aestheticians that they have the power and capability to become a six-figure earner (while being solo), I get responses of total bewilderment.

 

“How is that possible?”

 

“It’s just me in my business. I can’t imagine being able to...

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EP 039: Introducing Cryotherapy Into Your Spa’s Services products Jun 01, 2019

Over the last couple of years, we’ve experienced a rise, one that I believe will only continue to increase, in the cross-over between wellness and spa.

 

After all, going to the spa in addition to being a method for maintaining healthy skin, is also a form of self-care to achieve...

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EP 038: Online Booking Made Easy e-commerce Jun 01, 2019

No matter what industry you’re in, the name of the game in business is all about convenience.

 

Today’s consumers are busier than ever, and if you don’t make it easy for them to do business with you, you can bet they’ll find another spa or esthetician elsewhere.

...

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EP 037: The Attitude of Gratitude inspiration mindset Jun 01, 2019

We all know that it’s good to be grateful.

 

But are you really, truly feeling that gratitude?

 

The truth is, having an attitude of gratitude requires practice, consistency, and specificity, which isn’t always easy, especially if we feel like we’re in a tough...

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EP 036: How to Visualize Your Goals and Manifest the Life You Desire with Melanie Bundock mindset Jun 01, 2019

It’s only been a couple of years since I began to dip my toe into the world of “woo-woo.”

 

See, I’m a spreadsheet type of girl, I like my neatly aligned cells with clear-cut numbers and results that can be tied to tried-and-true data.

 

While I still love (and...

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EP 035: Balancing Work and Life as a Busy Mom with Ashli Carnicelli leadership Jun 01, 2019

Anyone who’s a working mom knows the struggle of trying to “do it all,” which also comes with the lesson that if you’re going to try to do it all, it’s difficult to do it all well.

 

Cue the mom guilt.

 

With a 17-month-old, I’m right there in the...

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EP 034: Discovering Your Inner Beauty with Sara Drury mindset Jun 01, 2019

Nothing irks me more than someone who views careers in the beauty industry as pure vanity, because as any aesthetician knows, beauty is so much more than skin deep.

 

In our experience working with our client’s skin, brows and lashes, makeup, or any other aesthetic avenue, the core...

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