Spa Marketing Made Easy Podcast

EP 165: #Spasocialbeat - Why Aestheticians Need to Use LinkedIn for Business #spasocialbeat Oct 09, 2020

Welcome to our weekly Spa Social Beats. From our best tips and tricks to simplify your social media strategy to our top recommended tools, our Spa Social Beats are bite-sized episodes that pack a punch of practical advice so you can stop stressing over social media for your spa. 

 

In...

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EP 164: Auditing Your Calendar and Planning for Your Best Year leadership mindset Oct 05, 2020

We may have just turned the corner on Quarter 4, but that means it’s time to start looking ahead to next year! 

 

I know, I know, you may be thinking I need to slow my roll...we haven’t even made it to Halloween yet! 

 

But I promise, now is not too soon. 

...

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EP 163: #Spasocialbeat - How to Use Facebook Shops for Ecommerce #spasocialbeat Oct 02, 2020

Welcome to our weekly Spa Social Beats. From our best tips and tricks to simplify your social media strategy to our top recommended tools, our Spa Social Beats are bite-sized episodes that pack a punch of practical advice so you can stop stressing over social media for your spa. 

 

In...

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EP 162: Digital Marketing for Spas marketing Sep 28, 2020

Here’s the cold hard truth: If your spa doesn’t get up to speed with digital marketing in the next two years, you will get left in the dust. 

 

Now that we’ve come to grips with that reality, now let’s lay out a plan and set it into motion!

 

Back in...

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EP 161: #Spasocialbeat - Using Facebook Live to Attract Your Ideal Client #spasocialbeat Sep 25, 2020

Welcome to our weekly Spa Social Beats. From our best tips and tricks to simplify your social media strategy to our top recommended tools, our Spa Social Beats are bite-sized episodes that pack a punch of practical advice so you can stop stressing over social media for your spa. 

 

In...

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EP 160: Creating an Authentic Selling Culture Inside Your Aesthetic Practice with Nikki Rausch marketing Sep 21, 2020

Does the idea of someone, especially an existing or potential client, viewing you as “sales-y” send shivers down your spine? 

 

It should, because if you’re doing sales the right way, you never have to worry about coming off as pushy or only interested in getting your...

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EP 159: #Spasocialbeat - Creating a Messenger Marketing Strategy #spasocialbeat Sep 18, 2020

Welcome to our weekly Spa Social Beats. From our best tips and tricks to simplify your social media strategy to our top recommended tools, our Spa Social Beats are bite-sized episodes that pack a punch of practical advice so you can stop stressing over social media for your spa. 

 

In...

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EP 158: Pursuing Your Powerful Purpose with Sara Anna Powers mindset Sep 14, 2020

How do you know when you’ve found your calling? 

 

How do you know when you’ve veered off track? 

 

And how do you decide to pivot to pursue your most powerful sense of purpose? 


It’s these questions that my guest, Anna Powers, a lawyer turned...

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EP 157: #Spasocialbeat - Our Top Social Media Schedulers #spasocialbeat Sep 11, 2020

Welcome to our weekly Spa Social Beats. From our best tips and tricks to simplify your social media strategy to our top recommended tools, our Spa Social Beats are bite-sized episodes that pack a punch of practical advice so you can stop stressing over social media for your spa. 

 

In...

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EP 156: The Pros and Cons of Being a Solo Aesthetician Versus Building a Team with Gisel Campbell inspiration leadership Sep 07, 2020

You’ve got big dreams, but the idea of hiring a big team...well, it can be a little intimidating. 

 

Building a team of all-stars takes time, patience, and tenacity, and the thought of “I can just do it myself” is one you’ll likely have more times than you care...

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EP 155: #Spasocialbeat - Should I Create a TikTok Account? #spasocialbeat Sep 04, 2020

Welcome to our weekly Spa Social Beats. From our best tips and tricks to simplify your social media strategy to our top recommended tools, our Spa Social Beats are bite-sized episodes that pack a punch of practical advice so you can stop stressing over social media for your spa. 

 

In...

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EP 154: Making Intentional and Magnetic Branding Decisions with Sara and Melissa of Sykes & Lanno marketing Aug 31, 2020

Beyond understanding that your brand is not your logo or your color palette (it’s so much more and we’ll touch on that in a bit), there a few other key things you need to know about branding: 

 

1 - Having a beautiful brand presence that commands attention isn’t just...

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