Spa Marketing Made Easy Podcast

EP 225: Becoming a Profitable Shareholder of Your Business with Mike Michalowicz leadership marketing Apr 26, 2021

Fact: I am a die-hard fan of Profit First.

 

It’s simple, yet groundbreaking, and ever since I started Spa Marketing Made Easy over three years ago, today’s guest has been on my interview “bucket list.” 

 

In the world of entrepreneurship, he needs no...

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EP 224: #Spasocialbeat - When New Features Come Out, Should We Just Start Using Them #spasocialbeat Apr 23, 2021

Welcome to our weekly #SpaSocialBeat. From our best tips and tricks to simplify your social media strategy to our top recommended tools, these are bite-sized episodes that pack a punch of practical advice so you can stop stressing over social media for your spa. 

 

In this week’s...

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EP 223: The Power of Pinterest for Your Spa's Ecommerce Store with Kate Ahl e-commerce Apr 19, 2021

When you think of Pinterest, you likely think of finding easy weeknight recipes, curating an inspiration board for your kid’s birthday party, and interior design ideas, but did you know that Pinterest is quickly becoming one of the most profitable platforms for product sellers?

 

With...

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EP 222: #Spasocialbeat - 4 Types of Video Social Content to Share #spasocialbeat Apr 16, 2021

From our best tips and tricks to simplify your social media strategy to our top recommended tools, our #SpaSocialBeat episodes are bite-sized and pack a punch of practical advice so you can stop stressing over social media for your spa. 

 

In this week’s #SpaSocialBeat,...

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EP 221: Achieving Work/Life Harmony with Megan Sumrell mindset Apr 12, 2021

No matter the size of your business or personal circumstances, there’s one thing every entrepreneur grapples with at some point in their journey (and hopefully not through all of it)...time management. 

 

If you find yourself regularly griping about there not being enough hours...

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EP 220: #Spasocialbeat - Instagram Guides #spasocialbeat Apr 09, 2021

Welcome to our weekly #Spasocialbeat. From our best tips and tricks to simplify your social media strategy to our top recommended tools, these are bite-sized episodes that pack a punch of practical advice so you can stop stressing over social media for your spa. 

 

In this week’s...

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EP 219: Getting Found through Search and SEO with Neil Patel business Apr 05, 2021

It’s no secret that holding one of the coveted top spots on Google search results is the most effective way to drive traffic to your website, especially as a brick and mortar spa, but what can really feel like a secret is how you get there. SEO feels like an elusive code that you...

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EP 218: #Spasocialbeat - Using Microinfluencers/Brand Ambassadors #spasocialbeat Apr 02, 2021

Welcome to our weekly #Spasocialbeat. From our best tips and tricks to simplify your social media strategy to our top recommended tools, these are bite-sized episodes that pack a punch of practical advice so you can stop stressing over social media for your spa. 

 

In this week’s...

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EP 217: Creating With Intention and From Experience with Gaelle Kennedy mindset Mar 29, 2021

With the ecommerce world booming, launching a product line has been an increasingly exciting route to explore for aesthetic professionals looking for new ways to expand their expertise beyond brick and mortar. 

 

However, whether it’s crafting a product from scratch or going by...

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EP 216: #Spasocialbeat - How to Use Social Media to Keep Your Team Busy #spasocialbeat Mar 26, 2021

Welcome to our weekly #Spasocialbeat. From our best tips and tricks to simplify your social media strategy to our top recommended tools, these are bite-sized episodes that pack a punch of practical advice so you can stop stressing over social media for your spa. 

 

In this week’s...

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EP 215: #Beautybomb - Microneedling #beautybomb Mar 24, 2021

Welcome to our weekly #Beautybomb, a burst of info on the latest and greatest ingredients, products, and treatments in the spa industry to help you expand your knowledge and stay on top of your game as an aesthetic expert. 

 

In this week’s #Beautybomb, I’m talking about RF...

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EP 214: Conducting a Quarterly Review business Mar 22, 2021

It’s no secret that I LOVE (yes, all caps) planning. 

 

Nothing like a good annual and quarterly planning session to get me excited about pulling up my Google Cal, opening my 90X goal planner, and getting my creative juices flowing. 

 

However, while planning is the fun...

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