Are you pulling together your spa’s promotions without much rhyme or reason other than the fact that you think it’ll bring new clients through the door?
How about drawing up a deal only to realize (once people are taking you up on it) that your promotion doesn’t actually serve your long-term business sustainability?
If you can relate, don’t fret (or have regrets), and instead, tune into this episode of Spa Marketing Made Easy to ensure you know how to properly craft a promotion that will bring you profits!
In this episode, I’m joined again by my Growth Factor students, Sara and Melissa of Sykes & Lanno Skinbar, who are on their journey to building a 7-figure spa and doing an episode with me once per month throughout 2020 to give you the real behind-the-scenes of what it takes to grow to that level.
Last month, with just a few hours left to close out their monthly numbers and just a couple hundred dollars short of their revenue goal, Sara and Melissa whipped up a promotion and shared it with their clientele and their audience.
Want to know the results?
But let me be frank: this wasn’t luck, this was strategy.
Sara and Melissa know their numbers, know their clientele, and they know what works as aesthetic experts, which is why I’m talking with them all about how they craft promotions for maximum profitability.
In this episode, we discuss:
References Mentioned in Episode #130: Crafting Promotions for Maximum Profitability with Sara and Melissa of Sykes & Lanno Skinbar
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