If you’ve been a Spa Marketing Made Easy listener since at least early 2020, you’re already familiar with my guests on this episode.
But in case you’re new, here’s the quick recap: all throughout 2020, my Growth Factor students, Sara and Melissa, the co-founders of Skyes & Lanno Skinbar, are chronicling their journey to becoming a 7-figure spa with a monthly episode where we pull back the curtain to show the real behind-the-scenes of the process of building an empire.
As fate and timing would have it, the last episode we recorded together was a couple of weeks before I was anticipating going on maternity leave and wanted to do a March episode to cover their growth in Quarter 1 and what was coming down the pipe for Quarter 2.
Little did any of us know that in a couple of weeks time the world would shut down and Sara and Melissa, along with thousands of other aestheticians and spa owners across the country, and the world, would be forced to shut their doors due to the COVID-19 global pandemic.
Now, after a whirlwind April, we’re back on the mic discussing just how they handled the hard pivot, how they’re keeping their spa afloat (and at no surprise to me or anyone who knows them -- thriving), and what they anticipate for their business moving forward.
If you’ve found yourself wondering how to navigate these uncharted waters, you won’t want to miss tuning in and taking this page out of Sara and Melissa’s playbook.
In this episode, we discuss:
References Mentioned in Episode #137: Navigating the Economic Impacts of COVID-19 with Growth Factor Students, Sykes & Lanno
As a thank you for being a loyal listener to the Spa Marketing Made Easy podcast and for helping us to reach more aestheticians working on growing their businesses and creating a life they love, we have created a free resource portal just for you!
It’s totally free to join, and for every 25 reviews we get on iTunes, we’ll add a new training video, PDF, tracker, or other high-value resource to help you grow your aesthetic business!
If you have yet to leave a review, click here to leave one on iTunes, and click here to access the free resources already unlocked!