Spa Marketing Made Easy Podcast
The greatest gift in coaching is witnessing the “Aha!” moments that happen for my students.
My guest on this episode of the Spa Marketing Made Easy experienced a lightbulb moment on a recent coaching call when I gave her the title of serial entrepreneur.
Charlie...
What you’re going to hear in this episode has been a long time in the making and I am ecstatic to finally share it with you – introducing Addo Wellness Institute, the first post-secondary school specializing in the business of aesthetics!
This new venture is a marriage...
Getting more clients is always the hot talk when it comes to spa marketing, and while gaining new clientele is obviously important, a successful spa owner and entrepreneur knows that retaining clientele is even more valuable.
Not only is it easier to market and sell to an existing...
Ambitious women are wired for guilt.
I know that statement packs a punch, especially if you let it sink in.
Whether its mom guilt, guilt for spending time on something “frivolous” or “wasting time” on something that doesn’t move the needle...
A sentiment I’ve often shared is that “it’s never too late to start,” and my guest on this episode of Spa Marketing Made Easy is a beautiful example of how you can begin your life as Spa CEO after moving through a different career journey and be wildly successful at any...
Is your spa’s revenue stuck at the $28-30K per month mark?
Often, I’ll see spa owners approach this issue with their sales and marketing hat on, but I’m here to tell you to swap out that hat for another because the thing you really want to be examining here is your...
If you’re like the majority of the spa owners who tune into Spa Marketing Made Easy, you likely started your business from a place of passion.
Maybe you set out as a solo straight out of school and now you’re focused on building your empire.
Maybe you set...
This may be a podcast all about spa marketing and business growth, but want to know the *real* secret behind successful spa marketing made easy?
Having products and treatments you’re excited to offer and can’t help but share!
And while I’m no longer in...
Now that we’re approaching Quarter 4 and looking to the year ahead, you might be planning your yearly promotions and other revenue-generating activities, and I’ve got a question for you…
Do you have ecommerce on your plan?
If not, you should! Yes, ecommerce...
Paying your team – it’s the topic that’s as old as time for every Spa CEO in our community, and as long as you’ve got a vision to grow your aesthetic practice, the topic of team pay is one you’ll return to again and again.
In this episode, I’m...
One of the biggest decisions you can make when it comes to growing your practice is how you’ll enhance the offerings you provide for your clientele.
Not only do you need to pinpoint in-demand treatments, but you also need a keen eye on the emerging science and technology that...
Did you join us for our Spa Business Boost - Maui Fundraiser event last week?
In this episode of Spa Marketing Made Easy, I’m recapping how the event went and just what kind of impact our community was able to make in the Maui community and relief efforts.
(...